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September 5, 2025

Bulk Internet: A Smarter Way to Drive Value in the SFR Market

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During IMN SFR Property Management, Operations, and AI Forum at the end of August, one theme came through loud and clear: operators are shifting inward. With the pace of transactions slowing and interest rates still high, attention has turned to the assets already in hand. The question isn’t “what can we buy?” but rather: “how do we create value with what we own?”

One promising path forward is through smarter service models, like bulk internet.

Why Operational Value Matters More Than Ever

In today’s market, net operating income is king. As owners look to preserve margins and elevate asset performance, the spotlight is on operational consistency, resident satisfaction, and incremental improvements that add up over time.

Service-based amenities—especially internet—are proving to be a key lever. From smart home technology to connectivity packages, these offerings help improve the resident experience while supporting stronger financial performance. The opportunity lies not just in offering more, but in managing it better.

Why Bulk Internet Stands Out

Bulk internet is emerging as one of the most effective ways to deliver this kind of value. It’s a scalable solution that reduces friction for everyone involved:

  • Residents enjoy seamless, move-in-ready internet at a lower cost than retail options.
  • Operators benefit from streamlined operations and standardized service across properties.
  • Site teams spend less time coordinating provider interactions and troubleshooting tech issues.

It’s a future-ready infrastructure layer that supports not just connectivity, but everything from smart home devices to smarter utility billing. 

From Optional to Essential

What was once a niche offering is now becoming standard. As more operators roll out bulk internet programs, they’re not just responding to demand, they’re setting new expectations. In scattered-site environments like SFR, where coordination is inherently complex, centralizing internet service can be a game changer.

It’s not just about creating new revenue (though that potential exists). It’s about creating a more efficient, consistent, and competitive operation, all without burdening your teams.

How Onboard Helps Make It Work

Executing a bulk internet program isn’t simple, but that’s where we come in. From contract negotiations to implementation, marketing, and resident support, Onboard manages the full lifecycle of your bulk internet program. Our platform gives you real-time visibility, regulatory peace of mind, and tools to measure program performance across your portfolio.

In a market where success hinges on operational excellence, bulk internet is a practical and resident-friendly way to stay ahead—and Onboard makes it scalable.

At Conservice, we’re proud to offer Onboard’s services to deliver smarter, scalable bulk internet programs that drive NOI and elevate the resident experience. Together, we combine Conservice’s industry-leading utility management expertise with Onboard’s technology to help operators create consistent, efficient, and future-ready operations.If you’re ready to explore how bulk internet can drive success across your portfolio, connect with us today.

ABOUT THE AUTHOR

Serving as a marketing specialist at Onboard, Savannah crafts content that informs property owners, managers, and industry professionals of the latest MDU trends, best practices, and innovative solutions in property technology.
Savannah Doctor
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